Things to know

Graphic design is all around us. It is in our morning paper, on our commute to work, and on the cover of our favorite books.Dictionary.com defines graphic design as 'the art or profession of visual communication that combines images, words, and ideas to convey information to an audience.'

Graphic design is a creative process that combines art and technology to communicate ideas. The designer works with a variety of communication tools in order to convey a message from a client to a particular audience. The main tools are image and typography.

Graphic designers work with drawn, painted, photographed, or computer-generated images (pictures), but they also design the letterforms that make up various typefaces found in movie credits and TV ads; in books, magazines, and menus; and even on computer screens. Designers create, choose, and organize these elements-typography, images, and the so-called 'white space' around them-to communicate a message. Graphic design is a part of your daily life. From humble things like gum wrappers to huge things like billboards to the T-shirt you are wearing, graphic design informs, persuades, organizes, stimulates, locates, identifies, attracts attention and provides pleasure.

Questions

What exactly do we do?

We do designs that differentiates from the competition. The work we create helps our clients move closer to their goals, and although difficult to measure, the aim is to boost client profits through improved attraction and retention of ideal customer bases.

How much do we charge?

It varies depending on the needs of each client, and we're happy to provide a quote when we learn about those needs.

Think of brand identity design as an investment. It is a venture that when combined with a great product or service will pay off year upon year for the entire life of a business. If you understand how profitable good design can be, it would be a pleasure to talk.Just as the client chooses the designer, the designer also chooses the client. It is up to the designer to work with those who value the service provided.

Such and such charges less. Can you match them? No. Design is not a commodity.

'A commodity is anything for which there is demand, but which is supplied without qualitative differentiation across a market. In other words, copper is copper. Rice is rice. Stereos, on the other hand, have many levels of quality. And, the better a stereo is, the more it will cost.' - WIKIPEDIA

Can you start right away?

It is possible.Our focus is always on current clients, and we do not work on more than two or three projects at a time. That is good news for those who hire us.

Quotes

"Whether it is the beautiful that brings to our hearts the love of truth and justice, or whether it is truth that teaches us how to find the beautiful in nature and how to love it, in eather case art does a noble work. It drags out the soul from its everyday shell, and brings it under the spell of its own mysterious and wonderful power, so that a memory of this experience stays with the people, sustains them in their daily labors, and refines their minds."HELENA MODJESKA

The graphic art is not what you see, is what you make the others to see."EDGAR DEGAS

"Every artist dips his brush in his own soul and paints his own nature.Art is anything that you can do well.Anything you can do with quality."ROBERT PIRSIG

Some Other Questions

You are in a different country from me. Will this affect things?

The majority of our clients are overseas. This has not adversely affected any of my projects, and as much as we enjoy meeting face-to-face, we have found that talking on the phone, Skype, and through email can save everyone considerable time that would otherwise be spent travelling to and from meetings.

How do you accept payment?

With most projects I request a 50% downpayment prior to scheduling the work. This is payable by via paypal transfer (other options considered upon request). The remaining 50% is payable upon completion of the project, after we send the original artwork.

How long will the project take to complete?

Time frames vary from a few days to three months or more, generally dependent on project size.

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